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Welcome to the ebi Academy

The ebi academy is a useful resource, offering knowledge
and tools to support advisers.

We understand the challenges faced by financial advisers, especially when it comes to understanding and educating clients. The world of investing can often seem complex and often confusing to investors. Having the right resources to hand can make all the difference.

The ebi academy has been created to serve as a resource in providing knowledge and tools to help advisers better understand and communicate with investors – a key requirement of the Consumer Duty regulations.

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We currently have three sets of resources available in the ebi Academy, The Adviser Hub, a key information resource for advisers, Client Sales Aids which help explain key investment terms and concepts, and Behavioural Finance, where you can discover how psychology influences investor behaviour.

Client Sales Aids

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Behavioural Finance

Behavioural Finance image

Adviser Hub